Belinda Coleman
Manager, Communication and Stakeholder Engagement
Aurecon
Check out the incredible speaker line-up to see who will be joining Belinda.
Download The Latest AgendaConference Day One: Thursday, 30th August 2018
Thursday, August 30th, 2018
11:50 AM Developing Communication Strategies for Project and External Stakeholders
Facilitator:
Conference Day Two: Friday, 31st August 2018
Friday, August 31st, 2018
2:30 PM Communication and Engagement Strategy on Infrastructure Projects – How the Game is Changing
Now more than ever customers and communities are playing an important role in how infrastructure projects are being delivered. We now know the financial cost of ineffective engagement which, in the billions, is too high to ignore. But over the past five years, we’ve seen and continue to see rapid changes in the needs and expectations of communities and stakeholders when it comes to projects that impact not only them, but the generations to come. In an age where we communicate more through electronic devices rather than face to face conversations how can we properly engage and inform people of changes that are impacting them? Using real project examples, we’ll take a look at the benefits of engaging early and what it really means to develop an effective communication strategy that engages all project stakeholders to achieve positive outcomes for your project.
- What do we mean by Communication and Engagement?
- Why use them? What are the benefits?
- Traditional Engagement vs New Age methods (Why the change? Do we always have to do digital now? How do you know the right ‘mix’ to use on your project?)
- Timing of Engagement – current and emerging trends (clients are bringing in stakeholder engagement earlier in the process than ever before, co-creation is on the rise – what does this mean?)
- Using this knowledge – how can we effectively develop and plan communication and management strategies for our project and external stakeholders?